Training courses approved by the Commission of Labour Market Partners (la Commission des partenaires du marché du travail)

Training to learn online web marketing

what is seo

If you're looking at this page, you're probably asking yourself at least one of these questions:

  • How can I make my website stand out on Google?
  • What should I write on my website?
  • Where do I start to optimize my SEO?
  • How can I improve my marketing strategy for my online shop?

This SEO writing training is a very good introduction to the SEO aspects of web writing. This training provides tangible techniques and tools to get you started in SEO writing.

The SEO writing training lasts 3 hours. The goal is to understand the basics and learn how to research keywords.

Do you have specific needs for your business situation? We have real-life experience, not just theory. We've been successfully offering both on-site and online corporate training for years.

If you are an employer subject to the Concerted Action Program for Maintaining Employment (officially the Programme d’actions concertées pour le maintien en emploi or the PACME), we are here to support you in your training efforts.

Pour que votre formation réponde précisément à vos besoins et à ceux de votre main d'œuvre, nous la concevons spécifiquement pour avec vos nécessités en tête.

Our Teaching Plan:

We have developed several teaching plans over the years. They are based on the needs of different type of institutions: startups, SMEs, large companies, NPOs, agencies and freelancers.

  • Training: 1.5 hours
  • Workshop: 3 hours
  • Lecture: 7 hours

We provide a link to the presentation slides, tools to help you implement what you’ve learned and a short guide or checklist according to your needs.

SEO writing workshop


Our training courses are based on our experience as web specialists

We have both been consultants in SEO, online advertising and performance measurement for years. And we’ve both worked in web agencies and website production for years. Our training is the product of all this experience and proven techniques/methodologies.

In addition, we continue to improve our professional skills and we update courses on an ongoing basis. We give dozens of courses a year and take advantage of this to continually develop the knowledge we pass on. Our courses are up to date and we’re always on the lookout for new developments in our industry.

Web marketing courses that get straight to the point

Our training courses combine theory and practice to be as useful as possible.

There is nothing worse than coming out of a conference or a course without being able to apply the knowledge that has been revealed to us. That’s why we are committed to ensuring that our training courses meet your everyday needs, with useful knowledge from the field.

This is why we always mix theory with practice. Our goal is to help you understand the fundamentals while ensuring that you can apply them to your everyday work.

Learn the whys and the how-to to change your operating procedures immediately.

google analytics teachers

Easy-to-follow and effective sessions

Because no one has time to waste!

Self-study is great, but there is so much to learn and so many good practices to absorb that you will save time and resources by working with experts. Our training sessions can take place directly in your office or remotely by videoconference for groups of one to ten people. We adapt to your requirements!


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